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Experience Culture Starts with the Right People in the Right Roles (Part 2)


In my work with clients, I’m reminded again and again that the foundation of an exceptional experience culture isn’t technology, it’s alignment.

You can have the most beautifully designed processes and innovative tools, but if your people are misaligned with their roles, the experience, both internal and external, will always fall short.

Too often, organizations continue to place people in positions based solely on their last role or their degree. But let’s be honest, how many of us truly knew who we were or what we wanted to be when we were 18 selecting our major in college?

Some of us were lucky enough to get it right.Many of us weren’t, and that’s okay.

Degrees teach us how to think, not who we are. Yet, we build entire career trajectories around early choices that don’t always reflect our core strengths or passions. We create cycles where people feel stuck, not because they lack skill, but because the system doesn’t allow for reinvention.

A recent study found that 85% of Millennials believe they’re in the wrong role but fear changing paths. That fear, of stepping off the “expected” track, is holding back not just individuals, but entire organizations.

And let’s talk about leadership.Somewhere along the way, we started treating promotions as rewards instead of responsibilities.The truth is, leadership isn’t for everyone, and that’s not a flaw. You can be an exceptional individual contributor and still make an incredible impact without ever managing people.

We need to normalize celebrating strengths, not titles.We need to design organizations around alignment, not assumption.

The age of the static playbook is over.The future belongs to companies willing to look deeper. To understand who their people really are and create pathways that let them thrive.

When you align people with purpose, you don’t just build better teams.You build better experiences.

ree

 
 
 

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Meet our Founder

With nearly three decades of expertise in sales and sales leadership, Amy Weber embodies a dynamic entrepreneurial spirit as the founder of Vetta.  Amy knows the key to success is with the right people. 

Amy's journey began post-graduation from Butler University, where she honed her skills on a global scale with industry giants such as McAfee, Microsoft, Cisco, and Twilio.

 

Known for her focused approach to people and leadership, Amy is dedicated to delivering tailored, science-backed strategies that drive customer success. Currently based in Columbus, Ohio, she leads Vetta with a passion for achieving exceptional results.

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