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The Shadow of Leadership

Sometimes the hardest question has the simplest answer.



We often overcomplicate success, chasing new strategies, certifications, and titles, when real growth starts with passion, curiosity, and consistency. 



Consistency matters most. You can't lift once a month and expect to be fit. Leadership is no different. It's a discipline, not a destination. Whether you're new, developing, or seasoned, your growth depends on how consistently you invest in learning, reflection, mentorship, and support.



But here's the uncomfortable truth: Holding the title doesn't make you a leader.



Many organizations promote people because it's the next logical step, not because it's their passion or purpose. Some of the best individual contributors struggle in leadership because they never wanted to lead, and that's okay. Leadership isn't a reward; it's a responsibility.



Then, when we do find the right person, we often fail them, giving them the title but not the tools. Real leaders need development, not just direction. They need support, mentorship, and ongoing investment.



True leadership casts a shadow, one that reflects your actions, not your intentions. It shows up in how your team feels, how they grow, and how they perform when you're not in the room.



The best leaders understand that:


* They don’t have all the answers, but they’re willing to ask better questions.


* Their growth never ends; it just evolves.


* Their team's success is the truest measure of their own.



Leadership isn't about standing in front. It's about walking beside, shining light where others can grow, and being aware of the shadow you cast every day.


Consistency matters
Consistency matters

 
 
 

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Meet our Founder

With nearly three decades of expertise in sales and sales leadership, Amy Weber embodies a dynamic entrepreneurial spirit as the founder of Vetta.  Amy knows the key to success is with the right people. 

Amy's journey began post-graduation from Butler University, where she honed her skills on a global scale with industry giants such as McAfee, Microsoft, Cisco, and Twilio.

 

Known for her focused approach to people and leadership, Amy is dedicated to delivering tailored, science-backed strategies that drive customer success. Currently based in Columbus, Ohio, she leads Vetta with a passion for achieving exceptional results.

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